Brokers do not have a data problem, they have a handoff problem. The risk information collected at the first call is retyped into an application, again into a carrier submission, again into a proposal, and again into the renewal a year later. An insurance broker CRM is worth paying for only if it removes those handoffs. ARLO keeps the risk, the submission, the quotes, the proposal, the binder and the commission on a single client record — for personal lines, commercial lines, or both.
A commercial submission starts from the client record and the business snapshot. The answers you collect once populate the ACORD 125, 126, 127, 130 and 140 applications, and the generated PDFs stay editable so you can adjust before sending to a carrier or wholesaler. Nothing is flattened, and nothing has to be rekeyed.
Personal lines quoting runs from inside the platform, and commercial submissions route to a quote desk that returns indications and final rates. Brokers who hold their own appointments use their carriers; brokers who do not can add market access and quote 50+ markets under existing appointments.
Side-by-side coverage comparisons under your own brand and logo, delivered as a link the client opens and accepts online, with a grand total across multiple lines. The accepted option flows straight into the bind request, so the brokerage never re-enters the winning quote.
Every bound policy generates its renewal milestones and diary tasks automatically. Certificates of insurance and evidence of property are unlimited and generated from the policy record, which is what keeps a growing book from producing an E&O claim.
Expected commission is calculated from the premium and split on each policy, then reconciled against the carrier statements you upload, so you can see what was paid, what is missing and what each producer earned.
Pricing is flat for the brokerage. Producers see only their own clients under role-based access, admins see commissions, financials and imports. Adding a producer does not change the plan price until you exceed the included seats.
Software that holds the client, the risk, the quotes, the policies, the renewals and the commissions for a brokerage in one place. Unlike a generic sales CRM, it understands coverage, carriers, ACORD forms and commission splits.
Only with heavy customisation. Generic CRMs have no policy or coverage model, no ACORD forms, no certificates and no commission reconciliation, so brokers end up running spreadsheets alongside them.
Yes. Commercial submissions cover twelve lines of business with the matching ACORD applications; personal lines quoting covers home, auto, condo, renters, dwelling fire and flood.
Flat: $99, $199 or $299 a month for the whole brokerage, with included seats per plan and $39 per month for each additional approved user beyond them.
Yes. Access is role-based and denies by default; producers see the clients assigned to them, while admins see commissions, financials, imports and carrier data.
ARLO CRM pricing · Market access for new agents · CRM for new insurance agents · Insurance agency CRM in Florida · Guides for insurance agents